Krista Keough

Krista Keough is a multi-talented, multi-faceted contributor to the creative industries. As a marketing and communications professional, she collaborates with artists, entrepreneurs, non-profits, and for-profit organizations to deliver compelling content that connects with their audiences. Over the past decade of her professional career, she has worked as an artist manager and publicist, on film and television productions, and as an advertising executive, fundraiser, writer, and teacher.

A longtime member of the music industry, Krista spent five years at the venerable artist management company Jones & Co. working with their core roster of east coast talent. The skills she honed transferred well to independent contracts for artist and business development, strategic planning, grant writing, and marketing projects. Krista is the past artist manager of best-selling pop star Ria Mae and multiple ECMA award-winners In-Flight Safety, and she was the festival manager for the 2018 Halifax Jazz Festival.

Krista has worked in and out of the film industry for as long as she’s been involved with music, primarily with casting agent Erin Hennessey. As a faculty member at NSCC Ivany campus for six years, Krista taught multiple courses in the School of IT & Creative Industries and the School of Business.